
The Book Series Advantage
A five-week journey from credibility to mastery
Writing a book establishes credibility.
Writing a series of books establishes mastery.
Writing a book series creates a compound effect for you as the author...
- Growing your brand, reputation and thought leadership
- Increasing your readership, following and community
- Generating income, impact and opportunities
Most authors stop at one book.
A few recognise that their work was never meant to be contained in a single volume.
The Book Series Advantage journey is designed for those authors.
The Benefits...
- Brand: Moves your reputation from credibility to mastery
- Impact: Increases your influence on your specialist subject
- Resources: Provides a library of materials for your community
- Monetisation: Creates a business asset that can be monetised in multiple ways
- ?: Compound Momentum: ?
- Community: Builds increasing reader loyalty and community
- Repeatable:Repeatable Creative Process: ?
- Legacy: Creates a living legacy: ?
The Elements...
- 121 High-Level Coaching: A high-level strategic online 121 with Matt Bird, founder of PublishU
- Strategic Action Plan Assignments: Weekly assignments creating the building blocks to your Book Series strategic action plan.
- Private WhatsApp Community: Continuous support and accountability within a private WhatsApp community
- Culmination Event: Celebration and intention gathering: ?
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The Journey...
- Kick Off: Your 121 High-Level Coaching
- Week #1: Your Book Series Influence & Architecture
- Week #2: Your Book Series Identity & Branding
- Week #3: Your Book Series ?
- Week #4: Your Book Series Legacy & Leveraging It
- Wrap Up: Celebration: ?
From a Book to a Body of Work
A book shows that you know your subject.
A series shows that you understand it deeply enough to return to it with structure, clarity, and intention.
A series allows authority to accumulate rather than reset.
It turns insight into a body of work.
It creates long-range thinking instead of one-off outcomes.
This is the difference between writing books and authoring mastery.
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What This Journey Is
This is a facilitated five-week journey, beginning with a live online session introducing the community cohort and concluding with a final live gathering to reflect on and celebrate what has been achieved.
It is:
- not introductory
- not tactical
- not a writing sprint
Instead, it is a guided process of reflection designed to help authors step back and consider what their work is becoming over time.
Each week invites thoughtful, self-led work supported by prompts and guidance that encourage series-level thinkingrather than single-book decisions.
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Community & Support
Alongside the live sessions, participants are invited into a private WhatsApp community for the duration of the journey.
This is a quiet, purposeful space where you can:
- ask questions as they arise
- share reflections prompted by the weekly guidance
- learn from how others are thinking about their work
- stay connected to the rhythm of the journey
The community is lightly facilitated and intentionally focused — designed to support reflection, not overwhelm it.
Many participants find this shared space becomes one of the most valuable parts of the experience.
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Who This Journey Is For
This journey is suited to:
- advisers, consultants, coaches, and speakers
- experts with a developed point of view
- authors who sense their work extends beyond one book
You do not need a finished plan.
You do need seriousness about your ideas — and where they may lead.
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What You’ll Leave With
Clarity.
Not instructions.
Not templates.
But a clearer sense of:
- whether your work wants to become a series
- what kind of author you are becoming
- how authority and mastery are built over time
For the right people, this journey becomes a quiet turning point.
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Details
The Book Series Advantage Journey
Five-week guided experience
Live online opening and closing sessions
Private WhatsApp community throughout
Start date: Personal to you, to be arranged with Matt Bird
Investment: £495
[Reserve your place]
A book marks a moment. A series defines a career.
If your work is ready for that shift,
you are welcome to join us.