
You have invested significant time, energy and money into writing and publishing your book.
The last thing you want is for it to sit unnoticed on a bookseller’s website or bookshelf after launch.
Many authors promote their book to friends, post a few times online, and then run out of ideas. As the excitement of publication fades, so does the momentum.
Marketing My Book gives you a clear six-month structure to keep promoting your book, building visibility, and creating consistent opportunities to share your message.
The programme helps you move beyond simply publishing a book and toward actively building your author platform, visibility, and reader community.
With consistent participation, you will develop:
This is not about hype, aggressive selling, or hoping one post goes viral.
It is about taking simple, thoughtful marketing actions every week so your book stays visible and momentum has time to compound.
Marketing My Book is a six-month implementation and accountability programme for published authors.
You do not need prior marketing expertise. Each week, you receive clear guidance, practical actions, and support to help you decide what to do next and keep moving forward.
Choose the level of support that fits your goals: structured guidance, peer learning, or personalised coaching.
Choose Your Level of Marketing Support
All programmes run for six months. Choose the level of structure, community, and personal guidance that matches your goals.
For authors who want a clear plan and accountability to keep marketing their book.
Includes:
- Weekly marketing action plan
- Weekly progress check-in
- Practical marketing resources
- Access to the Foundation WhatsApp support community
For authors who want the Foundation programme plus live peer learning and expert feedback.
Includes everything in Foundation, plus:
- Monthly Marketing Mastermind with Matt
- Peer learning community
- Live peer learning, monthly mastermind, and feedback
- Shared ideas, feedback, and accountability
- Two-page interview and feature in PublishU Magazine.
For authors who want to use their book to launch or grow a business, platform, or professional opportunity.
Includes everything in Accelerator, plus:
Monthly 1-to-1 coaching with MattPersonalised enterprise marketing strategyCustom book website on an available .com domainGuidance connecting the book to your business goals
For authors who want clear step-by-step marketing guidance and advice.
🎯 Marketing Action Plan (weekly)
Especially for first-time authors, a sequence of simple weekly marketing tasks, typically one-hour each, for six months.
✅ Marketing Check-In (weekly)
Every week you check-in on what you have done and what you will do next, creating momentum and accountability.
❤️ 24/7 Marketing Community (24/7)
A private WhatsApp group where authors support, encourage and learn from one another.
For authors who also want to be part of a powerful peer learning community.
Everything from the Foundation Programme, plus:
🧠 Marketing Mastermind with Matt Bird (monthly)
Bring your questions, share ideas and learn what is working. Held on the first Wednesday of each month (8-9am New York time / 1-2pm UK time / 4-5pm Dubai time).
📰 Magazine Feature
Be the hero feature, with a two-page interview and advert for your book in the PublishU Magazine.
For authors who also want personalised coaching to launch or grow a business around their book.
Everything in the Foundation & Accelerator Programmes, plus:
🤓 121 with Matt Bird (monthly)
Personal 121 coaching with PublishU Founder Matt Bird to advise you on the marketing of your book to launch or grow your business.
📈 Personalised Enterprise Strategy
A bespoke marketing strategy tailored to your book and your enterprise growth.
Get an book website on a personalised .com domain name that showcases your book, you and your enterprise services.

“Immensely helpful. After enjoying the warm glow of publication, I knew I wasn’t confident about promoting my book. Marketing My Book combines practical wisdom with supportive accountability that kept me proactive in the first 100 days.”
Jess Hymus-Gant, Author

“I would hope every author considers this small extra cost well worth it. Marketing My Book was worth a great deal to me and I’m so glad I was part of it.”
Dr Colin Stoodly, Author



For authors who want clear marketing guidance and advice.
Purchase NowFor authors who want marketing guidance, advice, structure and support.
For authors who want personalised coaching to build a business around their book.
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